4elements web design & consultancy



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    5 Ways to Increase Your Website Traffic Through Effective Web Design

    You’ve found cheap web hosting for your personal or business website and you’re ready to go. A few simple considerations while designing your website layout will help bring new people to your site and make them want to recommend it to others.

    Attractive homepage
    The first impression visitors get of your website is your homepage. Ask yourself what image you wish to present to your visitors. What kind of design gives the best idea of what your website is all about? If your site is a business site, does your homepage reflect a businesslike attitude? Your page's header is one of the few things that potential readers see in your homepage, so better make it impressive. Your homepage should be attractive, engaging, and interesting to look at in order to make visitors want to stay and see what the rest of your site has to offer.

    Visually interesting layout
    The rest of your website should follow the example of your home page. Not only should your layout be interesting to look at, it should also be easy on the eyes. Too many images, widely-varying text sizes, and flashy designs will detract from your site’s layout and are likely to drive visitors away. Aim to draw visitor’s attention with well-placed blocks of text, and use images only where necessary.

    Easy navigation
    Having the best content possible won’t make any difference if visitors can’t find it. If your site is difficult to navigate, chances are that visitors will give up and go to another site for what they want. Make sure that your menus are easy to use and that all of the links work. The more quickly visitors can find information on your site, the happier they will be, and the more likely to recommend your site to others. See tips from Smashing Magazine here.

    Unique content
    Why should people come to your website rather than other sites with similar information or products? Ask yourself this question as you build your design. Strive to present what your site has to offer as unique from everyone else’s and reflect that in your layout. Go for an eye-catching logo or header image that will stick in visitors’ minds. Arrange your most important content so that it immediately draws the eye. Give people a reason to use your site above all others.

    Clear information
    Now that you have a good idea of how you want to present your products or information, make sure it is presented clearly. The look of your content is just as important as the overall look of your site. Work within the layout you’ve developed and position content accordingly. Make use of lists and section breaks to deliver information in a way that is quick and easy to read. Visitors will appreciate being able to find what they need without hassle.

    Having a website design that is easy to get around and nice to look at is the best way to attract new visitors to your site and keep them coming back. Coupled with a reliable web hosting choice, your site will draw traffic in no time.


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  • 1
    June 06, 2014 at

    Theres certainly a lot to find out about this subject. I like all of the points you made.

  • 2
    martijn broeders's avatar
    martijn broeders
    June 26, 2013 at

    Hello Anto,We use ExpressionEngine as CMS, including Honey pot module to stop spammers. (works perfectly, no spam any more)

  • 3
    santo saltman
    June 23, 2013 at

    I am curious to find out what blog system you have been working with? I’m having some small security problems with my latest website and I’d like to find something more safe. Do you have any solutions?

  • 4
    May 08, 2013 at

    Very good blog post. I absolutely appreciate this website. Continue the good work!

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